The Law, the ‘Outlaws’ and Ad Tech’s O.K. Corral – Ali Vaziri

29 06 2019

Programmatic advertising is often likened by commentators to the Wild West: some because they consider it to be a lawless place where anything goes; others because it pushes boundaries and is creating a new frontier. Read the rest of this entry »





Data Protection: ICO reports on Adtech and Real Time Bidding, finds that data protection laws are being ignored

22 06 2019

On 20 June 2019 the Information Commissioner’s Office published its Update Report into Adtech and Real Time Bidding [pdf] dealing with the use of personal data the real time bidding (“RTB”) process in online advertising. Read the rest of this entry »