Why Tech Markets are Winner-Take-All – Patrick Barwise

22 06 2018

Once a company dominates a technology market, it is almost impossible to displace, writes Patrick Barwise, Emeritus Professor of Management and Marketing at London Business School, and contributor (with Leo Watkins) to Digital Dominance: the Power of Google, Amazon, Facebook and Apple, recently launched at LSE. Their chapter can be accessed here Read the rest of this entry »