Notwithstanding a decade of almost continuous decline in the number of defamation Actions coming before the UK Courts, we have somewhat inexplicably seen a dramatic increase in the attention given by the press to an area of law that many people had dismissed as the preserve of the rich and famous. However, prompted by a smattering of claims initiated by a relatively small band of Hollywood celebrities, the press decided to embark on what could be regarded as one of the most disproportionate and unnecessary campaigns for law reform in recent memory.