File 20180525 51102 a4jra3.jpg?ixlib=rb 1.1Most of us have been bombarded recently by a barrage of emails from companies begging us to “stay in touch” or “opt in” or informing us of a “policy update”. On May 25, an historic date for the internet, the EU’s General Data Protection Regulation (GDPR) comes into force. For some, it is the start of a more citizen-focused world, for others it will see the collapse of their digital marketing strategy. Continue reading